01
Sales & Enquiries
Leads, quotations, orders and follow-up with owners.
01Small & Medium Business
Stop renting the
software your business
runs on.
ManufacturingDistributionServicesRetail
Custom software for small and medium businesses across India. Replace the spreadsheets, the WhatsApp groups and the per-seat licences with one system that fits how you actually work — priced once, owned outright, and free to grow with your headcount.
What we build
What an SME engagement actually commits to.
- Licence fee
- None
- No per-seat cost as you hire
- Start
- One module
- The process that hurts most
- Billing
- GST-ready
- Compliant invoices and returns
- Ownership
- Yours
- Code, data and accounts
02The Gap
The costs that never reach a budget line.
Licences that creep, an afternoon a week spent reconciling, an order lost in a message thread. Individually none of it justifies a project. Together it is usually the largest line you are not measuring.
01
What it costs you
A licence bill that grows every time you hire
Software priced once, not per person forever
Custom becomes the better economics surprisingly early. Once a per-seat tool is being paid for across a growing team, the build usually costs less over three years than the renewals do.
02
What it costs you
The business running inside one person's spreadsheet
A shared system with roles and an audit trail
The file that only one person understands is an operational risk nobody has priced. A shared record with permissions and history removes both the bottleneck and the single point of failure.
03
What it costs you
Orders taken on WhatsApp, lost in WhatsApp
Enquiries and orders captured as records
Messages stay where your customers are, but what matters becomes a record — with status, owner and history — rather than a conversation someone has to scroll back through.
04
What it costs you
Stock figures that disagree with the shelf
Movement history instead of an overwritten number
Every inward, transfer, adjustment and dispatch is an entry rather than an edit, so a discrepancy can be traced to the transaction that caused it rather than argued about.
05
What it costs you
Month-end assembled by exporting everything
Reports generated from live records
Receivables, ageing, margin and GST returns read straight from transactional data, so the number in the review is the number in the system at the moment it opened.
03Modules
Start with one. Add the rest when it earns it.
Nobody should buy all eight at once. We rank them by hours consumed and error rate, build the one costing you most, and extend only once it has proved itself.
02
Billing & GST
Compliant invoicing, e-invoice where applicable, returns.
03
Inventory
Multi-location stock, batches, reorder points and movement.
04
Purchase
Requisitions, purchase orders, vendors and approvals.
05
Receivables
Outstanding, ageing, reminders and collection tracking.
06
Staff & Attendance
Records, leave, shifts and payroll where needed.
07
Field Operations
Visits, jobs and deliveries captured on a phone.
08
Reports
Live dashboards with drill-down to the source record.
Nobody starts with all eight. We map your processes, rank them by hours consumed and error rate, and build the one or two that are costing you most — then add the rest once the first has proved itself.
04Where To Start
Sometimes the answer is do not build.
If your process is ordinary, buy the product. We would rather route you correctly and keep the relationship than sell you a build you did not need.
01Off the shelf
Buy the product
Choose when your process is ordinary
Most businesses invoice and track stock the same way. Where that is true, an existing product is the sensible economics and we will tell you so rather than sell you a build.
- Live in
- Days to weeks
- Cost
- Lowest upfront
- Best for
- Standard operations
02Start small
One custom module
Choose when one process is the bottleneck
Build the single workflow costing you most, integrated with what you already run. It is the cheapest way to find out whether custom software pays back for you.
- Live in
- Four to six weeks
- Cost
- Scoped, fixed
- Best for
- Testing the economics
03Owned outright
The full system
Choose when licences outgrew their value
One system covering sales, billing, stock and operations, owned by you and free of per-seat cost. The right call once you are paying for seats you do not fully use.
- Live in
- About thirteen weeks
- Cost
- Highest, owned outright
- Best for
- Growing teams, rising licences
05How We Work
Fifteen things that are true every time.
Whichever route you take, these hold. They are the terms of working with us rather than features of a package.
01
How We Scope
- We map your current process before proposing anything
- A written specification before a number is given
- Fixed price against that scope, not hourly drift
- Modules sequenced by what costs you most today
- Told plainly when a product you can buy beats a build
02
What Gets Built
- Role-based access enforced server-side
- An audit trail on every record change
- Mobile-ready screens for staff away from a desk
- Offline-tolerant capture where coverage is unreliable
- Reports generated from live data, not exports
03
What You Keep
- Source code and documentation in your name
- Infrastructure and accounts you control
- Full data export, in standard formats, any time
- No per-seat fee that grows as you hire
- A handover walkthrough so another team could continue
06Process
Five stages, process first.
We map how the business actually runs before designing anything, and migrate records only once they reconcile against your own totals.
- 01Weeks 1-2
Process Mapping
We sit with the people doing the work and map what actually happens, not what the manual says. This is where most projects in this sector quietly fail, so it happens first and in person where possible.
Deliverables
- Current-state process map
- Data quality audit
- Scope and priority
- 02Weeks 3-4
Design & Data Model
The shared record behind every screen is agreed before build, and interfaces are designed for people entering fifty records a day rather than for a demo.
Deliverables
- Entity and role model
- Screen designs
- Approval workflows
- 03Weeks 5-10
Build & Integration
Work ships in two-week sprints against the agreed model, with the integrations you depend on wired in as each module lands and a staging environment your team can test throughout.
Deliverables
- Production modules
- Integrations
- Staging for user testing
- 04Weeks 11-12
Migration & Training
Existing records are cleaned, imported and reconciled against your own totals. Staff train on their real data, and the old process runs in parallel until both sides agree.
Deliverables
- Reconciled migration
- Role-specific training
- Parallel-run comparison
- 05Week 13 onward
Go-Live & Iterate
Cutover happens with support through the first full cycle, then settles into scheduled reviews driven by what the data shows rather than by a fixed roadmap.
Deliverables
- Production cutover
- First-cycle support
- Review cadence
07Questions
Answered properly.
Including whether you should be commissioning software at all.
More often than people expect, because the comparison is not against zero — it is against what you already pay in licences, in staff hours spent reconciling, and in the errors nobody counts. We usually recommend starting with one module rather than a full system, which keeps the first commitment small and tells you honestly whether the economics work for you.
Frequently, yes, and we will say so. If your process is ordinary, a product you can buy beats anything we would build. Custom earns its place when you are paying for seats you do not use, maintaining spreadsheets alongside the tool to cover its gaps, or when how you operate is genuinely part of your advantage.
With whichever process consumes the most hours and produces the most errors — which is often not the one people complain about loudest. We time the work during process mapping and rank the candidates, and you get that ranking whether or not you proceed with a build.
Yes. Invoicing is GST-compliant with correct tax breakdown and place-of-supply handling, e-invoice and e-way bill generation where turnover thresholds apply, and return-ready reports your accountant can work from rather than a raw export they have to rebuild.
That is the main design constraint, not an afterthought. Screens are designed for people entering fifty records a day — keyboard-first entry, sensible defaults, bulk actions — and rollout runs department by department with the old process in parallel until both sides agree. Adoption is a design problem far more often than a training problem.
That is the argument for owning the system. Changes are scoped and quoted before they are built, and because the codebase is yours you are never waiting for a vendor to prioritise your industry on their roadmap. Many clients take a small monthly retainer for exactly this.
A single module is typically live in four to six weeks. A full system covering sales, billing, stock and operations runs about thirteen weeks including migration, training and a parallel run. Most SMEs choose the first and extend from there.
You keep everything, because it was always yours. The repository, the database and the infrastructure accounts are in your name from the start, and we provide documentation and a handover walkthrough so another team could pick it up. No exit fee and no hostage credentials.
08Adjacent Work
The system is one part of the operation.
What brings the customer in and what your team carries into the field, either side of it.
09Next Step
Tell us which process is costing you most.
Describe the workflow that keeps breaking, or the licence renewal that made you look for alternatives. You will get an honest read on whether to build or buy — before any commitment.
- hello@asematic.com
- Phone
- +91 82600 61212
- Studio
- Bhubaneswar, Odisha, India.
- Response time
- Within one business day